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Publisher's Summary

For more than 200 years, the U.S. Marine Corps has been a paragon of world-class leadership, excelling in the areas of motivation, training, and management. Semper Fi -- which since its hardcover publication has become a best-selling, business leadership classic -- shows readers how to adapt these proven practices for their own organizations.
Semper Fi goes behind the scenes to pinpoint what works for the USMC, showing readers how to create a training and management culture that brings out the best in all their employees. The book gives readers tough, practical tips for:
inspiring individual initiative
rewarding hard work
encouraging loyalty
working with limited resources
dealing with change
"leading the troops" at every level of the organization
"This is not," according to Dan Rather, "one of those mumbo-jumbo, pseudo-philosophical books on leadership. Semper Fi is a book you will actually USE, read, and refer to again and again."
©2004 Dan Carrison; (P)2009 Audible, Inc.
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Customer Reviews

Most Helpful
5 out of 5 stars
By Amazon Customer on 08-12-10


If I could only run my business this way. As a business owner and a former marine I can see exactly how I should have been applying these "exact" methods to my business. This advice is great for anyone who owns a business or manages one. You don't have to be a marine to make this stuff work for you.

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5 of 6 people found this review helpful

5 out of 5 stars
By Ann on 07-30-14

FANTASTIC Audio! Loved IT!

Where does Semper Fi rank among all the audiobooks you’ve listened to so far?

One of the BEST books i've listened too! Great to understand how the Marines are trained mentally to "adapt & overcome". Very valuable lessons for anyone in business.

What about Tony Craine’s performance did you like?


Was this a book you wanted to listen to all in one sitting?

Yes, I actually listened to it twice

Any additional comments?

Semper Fi!

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1 of 1 people found this review helpful

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