• Secrets of a Master Closer

  • A Simpler, Easier, and Faster Way to Sell Anything to Anyone, Anytime, Anywhere
  • By: Mike Kaplan
  • Narrated by: Michael Pauley
  • Length: 4 hrs and 8 mins
  • 4.3 out of 5 stars (169 ratings)

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Secrets of a Master Closer  By  cover art

Secrets of a Master Closer

By: Mike Kaplan
Narrated by: Michael Pauley
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Publisher's summary

If you want to know, step by step, how to quickly, easily, and smoothly walk anyone from being a skeptical prospect to a happy customer that refers you friends, family, and colleagues...then you want to listen to this book.

Here's the deal:

At its core, selling isn't a patchwork of cheesy closing techniques, annoying high-pressure tactics, or gimmicky rebuttals.

True salesmanship follows very specific laws, has very specific steps and stages, and leaves a customer feeling happy and helped. It's honest, respectful, enlightening, friendly, and done with real care. It's the type of selling that wins you not only customers, but fans.

Not coincidentally, this is the type of selling that truly great salespeople have mastered. This is the type of selling that keeps pipelines full and moving, and that builds a strong, loyal customer base that continues to give back to you in the form of customer loyalty, reorders, and referrals.

Well, that's what this book is all about. It will give you a crystal-clear picture of the exact steps that every sale must move through and why, and how to methodically take any prospect through each, and eventually to the close. And how to do it with integrity and pride.

In this book, you'll learn things like:

  • The eight precise steps of every sale. Leave any out, and you will struggle. Use them all correctly, and you will be able to close unlimited sales.
  • The true purpose of the presentation and the crucial, often-missing steps that need to be taken first. If you're making the same presentation mistakes as most other salespeople, this chapter alone could double your sales.
  • How to easily discover which prospects can use and pay for your product/service, and which can't. Time is your most valuable commodity as a salesperson, and if wasted, it costs you money.
  • Learn how to smoothly create an abundance of closing opportunities, and know when to ac
©2012-2015 Mike Kaplan (P)2015 Mike Kaplan

What listeners say about Secrets of a Master Closer

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  • DL
  • 11-15-23

Great Book To listen to or Read

This is a great book on sales. The data and sales process within the book can be adjusted for various industries.
We had leasing staff at two properties read and practice the exercises within the book and are already seeing the results.
Love it.

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Absolutely loved it

Would you consider the audio edition of Secrets of a Master Closer to be better than the print version?

I do not have the print version, but the audio is excellent

What other book might you compare Secrets of a Master Closer to and why?

None

Which scene was your favorite?

How to handle objections

If you were to make a film of this book, what would the tag line be?

Sale to anyone

Any additional comments?

Well done

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1 person found this helpful

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Sensational read!

The title says it all!!! I definitely recommend this book to anyone looking to master their craft...

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Fantastic

Great book! I am going to re read again and again. I do recommend.

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very well explained

This book explains really well the steps required to sell and and closea deal, and also I feel it has more of a technical approach to it! I really liked it!

kind regards.

Jesus answered, “I am the way and the truth and the life. No one comes to the Father except through me.John 14:6

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Beginner Sales

This book was very A,B,C... not for a seasoned Rep.

Wouldn’t recommend to anyone other than a novice.

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Great

It is a great book, it really helps to keep going on the sales, I totally recommend it.

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Great book

Loved the book, good explenation, loved the practical examples that the author included, and then gave the answers to them.

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On my way to succes

my goal is to open an online tutoring math program. It's been on for a year, I haven't received any customers, so I decided to learn how to sell my services and I came across this book. I'm glad I decided to read it. it was very easy to digest and complete the exercises. great book for a beginner.

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Love this book

I'm starting a business and can't wait to apply Mike's technique! I'll be writing my sales plan and I'm confident in my ability to close!

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