Eighty percent of all sales are made by just 20 percent of sales people. What’s surprising to discover is that those top professionals perform only a bit better than their peers in certain critical areas. By excelling in these capabilities, you can earn money faster, have more success, and gain greater career satisfaction than you ever thought possible.
In this compact and convenient guide, sales trainer extraordinaire Brian Tracy reveals how anyone can get that winning edge. He shares 21 tried-and-true techniques to:
Set clear goals - and achieve them
Develop a sense of urgency and make every minute count
Know your products inside and out
Analyze your competition
Identify competitive advantage
Develop your sales strategy
Find and quickly qualify prospects
Create rapport early and build trust
Understand the three keys to persuasion
Master the elements of an effective presentation
Use the power of suggestion
Overcome the six major objections
Ask for action
Advance your career by following up
Packed with proven strategies and priceless insights, this handy little book will help you take your sales game to unprecedented new heights.
"Brian Tracy is one of the country's leading authorities on the development of human potential and personal effectiveness. Tracy will lead you to more time and success." (The Business Journal)
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