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SEO Workbook
- Search Engine Optimization Success in Seven Steps
- Narrated by: Michael Goodrick
- Length: 9 hrs and 26 mins
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Publisher's summary
2024 Updated Edition: Learn SEO in Plain English - Step by Step!
Explore SEO (Search Engine Optimization) in this powerful workbook, used at Stanford Continuing Studies. Learn how to optimize your Website; learn ON PAGE SEO tactics to build an SEO-FRIENDLY WEBSITE. Next, master OFF PAGE SEO, which is the art and science of link-building, social authority, and social mentions. Includes worksheets, quizzes, and videos. Finally, measure via metrics - navigate the complexities of GOOGLE ANALYTICS.
Got Questions? - just Google 'Jason McDonald' and send a quick email or call.
The author, Jason McDonald, has instructed thousands of people in his classes in the San Francisco Bay Area, including Stanford Continuing Studies, as well as online.
Table of Contents:
Goals: Define Your SEO Goals
Keywords: Identify Winnable, High Value SEO Keywords
On Page SEO: Optimize Your Website to 'Speak Google' via Page Tabs, your home page, and structural elements
Content Marketing: Learn to produce content that pleases Google and your customers
Off Page SEO: Build links, leverage social media, and go local.
Includes detailed 'Local SEO' information for local businesses! Metrics: Master Google Analytics for SEO.
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By cutting out the noise and providing a clear and proven plan, this road map helps even brand-new entrepreneurs make decisions quickly, get their product up for sale, and launch it to a crowd that is ready and waiting to buy. This one-year plan will guide you through the three stages to your first $1 million: the Grind (months 0-4), the Growth (months 5-8), and the Gold (months 9-12). If your goal is to be a full-time entrepreneur, get ready for one chaotic, stressful, and rewarding year. If you have the guts to complete it, you will be the proud owner of a million-dollar business.
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Good, but a Little Misleading
- By Chris Love on 11-28-20
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Caffeine
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- By: Michael Pollan
- Narrated by: Michael Pollan
- Length: 2 hrs and 2 mins
- Original Recording
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Michael Pollan, known for his best-selling nonfiction audio, including The Omnivores Dilemma and How to Change Your Mind, conceived and wrote Caffeine: How Caffeine Created the Modern World as an Audible Original. In this controversial and exciting listen, Pollan explores caffeine’s power as the most-used drug in the world - and the only one we give to children (in soda pop) as a treat.
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Leaves much to be desired
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By: Michael Pollan
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Take Control of Your Life
- How to Silence Fear and Win the Mental Game
- By: Mel Robbins
- Narrated by: Mel Robbins
- Length: 10 hrs and 3 mins
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Mel Robbins is back! The international bestselling phenomenon and creator of The Five Second Rule and Kick Ass with Mel Robbins returns to help you tackle the single biggest obstacle you face: fear. This life-changing Audible Original features a powerful mix of one-on-one life-coaching sessions and a personal narrative with vital take-aways that you can start using immediately.
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Stop living in fear
- By Nike7 on 02-08-19
By: Mel Robbins
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The Complete Book of Five Rings
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The Complete Book of Five Rings is an authoritative version of Musashi's classic The Book of Five Rings, translated and annotated by a modern martial arts master, Kenji Tokitsu. Tokitsu has spent most of his life researching the legendary samurai swordsman and his works, and in this book he illuminates this seminal text, along with several other works by Musashi.
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Best translation I have encountered.
- By DW on 05-27-16
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Areté
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In Areté, Brian Johnson integrates ancient wisdom, modern science, and practical tools to, as per the sub-title of the book, help you activate your Heroic potential and fulfill your destiny. If you asked the ancient stoic philosophers how to live a good life, they’d answer you in a single word: Areté. We translate Areté as “virtue” or “excellence” but the word has a deeper meaning—something closer to being your best self moment to moment to moment.
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Held promise at first but fell short.
- By noavjoe on 11-20-23
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The Ideal Team Player
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- Unabridged
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In The Ideal Team Player, Lencioni tells the story of Jeff Shanley, a leader desperate to save his uncle's company by restoring its cultural commitment to teamwork. Jeff must crack the code on the virtues that real team players possess and then build a culture of hiring and development around those virtues. Beyond the fable, Lencioni presents a practical framework and actionable tools for identifying, hiring, and developing ideal team players.
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Lot of talk about a simple concept
- By Andrea on 09-05-16
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How to Work with Anyone
- By: Raluca Graebner, The Great Courses
- Narrated by: Raluca Graebner
- Length: 3 hrs and 13 mins
- Original Recording
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Interacting with people at work can be one of life’s greatest joys—and greatest frustrations. Some coworkers never trust us to do our jobs, or never respond to requests for information, or waste our time with dozens of unnecessary emails. The cost: our work results and personal sanity. How can you approach workplace interactions with more empathy and less resentment? How can you become more successful when working with “annoying” or “difficult” coworkers?
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Focus on white audience
- By Mia on 02-12-24
By: Raluca Graebner, and others
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The High 5 Habit
- Take Control of Your Life with One Simple Habit
- By: Mel Robbins
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- Unabridged
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Don't let the title fool you. This isn't a book about high fiving everyone else in your life. You're already doing that. Cheering for your favorite teams. Celebrating your friends. Supporting the people you love as they go after what they want in life. Imagine if you gave that same love and encouragement to yourself. Or even better, you made it a daily habit. You'd be unstoppable. In this book, Mel teaches you how to start high fiving the most important person in your life, the one who is staring back at you in the mirror: YOURSELF.
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Narrator issues.
- By Jesse on 10-05-21
By: Mel Robbins
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Overcoming Imposter Syndrome
- By: Kelly Vincent, The Great Courses
- Narrated by: Kelly Vincent
- Length: 2 hrs and 10 mins
- Original Recording
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Imposter syndrome—the irrational self-doubt we feel despite obvious success—can strike at any time, at work or at home. Such crippling anxiety and worry, common to so many people, can even undermine your ability to lead a confident and authentic life. In Overcoming Imposter Syndrome, licensed clinical psychologist Kelly Vincent teaches you how to navigate these complicated feelings and how to guide yourself toward lasting change.
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Great for anyone 25 and under
- By Anonymous User on 10-12-23
By: Kelly Vincent, and others
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What listeners say about SEO Workbook
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- LG
- 05-18-17
If you only buy one book on SEO ever, this is it
What made the experience of listening to SEO Fitness Workbook, 2017 Edition the most enjoyable?
Jason McDonald boils the hard scrabble thinking and strategic maneuvering required to succeed at online visibility and gives it to you in one comprehensive, easy to digest egg. SEO is hard by anyone's standards and getting more difficult by the day as what worked yesterday can kill you off today. But there are basics and rules of law, even at Google, and this book cuts through them like butter with logical builds, clear explanations and even organized written tools that you can follow as you go and have a strong idea of what to do next when you are done with the audio portion. Have been studying SEO and practicing various techniques for nearly a decade and have never found the bible I needed until now.
What did you like best about this story?
Conversational, clear and the guy knows his stuff. I can spot the frauds who gloss over the tough parts and try to make it all sound easy. It's not. Jason digs in and does not leave you stranded.
Have you listened to any of Daniel Matte’s other performances before? How does this one compare?
Was a clear reading performance but not familiar with the reader.
If you were to make a film of this book, what would the tag line be?
Feed Me! Escape from the Little House of SEO Horrors
Any additional comments?
Looking into other books and classes by this master
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8 people found this helpful
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- B. Ferguson
- 04-19-17
Packed with actionable takeaways
I definitely recommend this book as it is packed with actionable takeaways in every section. Because it is packed with great todos, it's not the best to listen to while driving because you're going to want to take notes or see the examples. The Good News is that you get the PDF of the book with the audiobook and you can get all the workbooks when you regsiter for free on his website.
There's a workbook for each section such as Local SEO or Press Releases. Jason McDonald created shortened links to various resources across the web that illustrate his points/ideas. What I love about the book is that it focuses on the most important stuff first, so this is a great book for beginners and intermediates. The author will also answer short questions and has been most helpful to me. Overall, awesome resources!
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8 people found this helpful
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- Anonymous User
- 05-09-17
Easy to Understand, Practical, and actionable
If you are serious about SEO , a novice or pro this is a definite must have. Jason explains SEO in easy to understand language and more importantly offers practical and actionable steps to improve your website immediately. I have a clothing Company. An apparel designer by trade we have been getting outranked and beaten on Google by not very good websites and it hurts. There is a lot of low hanging fruit, things that I can easily approve immediately and I'm doing just that. I figure this can help any amateur improve their site and for a pro there are lots of tips and A framework. I'll take any edge I can get and this is a small price with considerable upside. It comes with tons of video links. The narration is really good and actually performs on technical topics. I listened twice to get really familiar with subject and now in the process of implementing with my team many of the things that were learned.
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3 people found this helpful
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- DVMIKE
- 10-08-18
Mixed emotions
I believe that this is the most informative book that is impossible to listen to I've ever bought from Audible. it's full of great information but it's also full of references to page numbers in the e-book. when you listen to the books in audible form while driving it's very difficult to follow along an ebook.
I will download the e-book and follow along because I'm sure this book contains some very valuable information! but as a standalone audio e-book, it's nearly impossible to listen to.
one other thing, the narrator moves too fast and makes the book hard to listen to from a monotone standpoint.
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- Emiko
- 06-16-18
By far the best SEO book on Audible
I'm constantly looking to increase my knowledge base on building websites and learning more about SEO. Most of the books out there on this subject are for beginners or talk to you like you're a total idiot and I have never heard of SEO. This is the only book I found on Audible that as steps for the beginner steps for the intermediate user and information it goes beyond that. I highly recommend it for somebody who's looking for more than just the basic information. the narrator is great. The book is the right length. most of the other books on this subject or so short it's like a joke. I can't wait for a follow up. there's a huge need for books on the next level. Hint, hint other authors.
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- -L-
- 03-16-18
Huge help
This should be called effective SEO for people in a hurry...even though it’s very detailed, it’s simple and easy to follow.
I was skeptical as the guy who invents something doesn’t necessarily make them an authority on often unrelated branching sciences ; however, I had a few unused audible credits with nothing to lose really. I started listening on my long drives to worksites and then started implementing things I could handle over the span of 3-6 months.
I was previously paying a major PR firm a few hundred per month to help make necessary site changes to boost relevance and organic page rank. After nearly a year, I still wasn’t on page one for keywords, so I fired them and took charge of the situation. Followed like 30% of the advice this book gave and got to page one for my key words. I didn’t have to run faster than the bear, just faster than my buddy, as advised by the author.
What I like most about this book is that it gave me an overall understanding on how to run basic PR for an effective online presence. It gives the little guys a fighting chance without spending thousands.
This is a must read before throwing thousands at people who may or may not solve your problems, much like me.
At the end though, despite being on page one, nothing yielded results like a good ppc ad campaign.
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- Roc82
- 09-28-17
Simple and Easy to Follow
As someone that has little knowledge of this subject Jason Mcdonald and his book has been a great find on understanding SEO and have been a great find, I definitely recommend this read to anyone.
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- Amazon Customer
- 01-27-20
Very good book
It explains Seo very well with real examples.Now i see websites differently and i can realise why a site ranks high and why a site ranks low.
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- Anonymous User
- 01-19-20
Very useful
A book useful for both beginners and experienced people working in this dynamic field.
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- Mike R Morgan
- 12-27-19
Great information!
This book is full of great information. There is so much detail, though, that I ended up having to purchase the printed book because it was too difficult trying to follow everything as I listened to the audiobook.
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