Profits at the Bottom of the Pyramid (Harvard Business Review)

  • by Erik Simanis
  • Narrated by Todd Mundt
  • 0 hrs and 22 mins
  • Periodical

Publisher's Summary

Erik Simanis, a senior extension associate at Cornell University’s Johnson School of Management, and Duncan Duke, an assistant professor of management at Ithaca College’s School of Business, write about a new framework to help companies earn profits while pursuing socially beneficial ventures in low-income markets. This article was first published in the October 2014 issue of Harvard Business Review.

More

See More Like This

Customer Reviews

No customer reviews available

Book Details

  • Release Date: 10-10-2014
  • Publisher: Harvard Business School