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Publisher's Summary

Listening is harder than it looks - but it's the difference between business success and failure. Nothing causes bad decisions in organizations as often as poor listening. But Bernard Ferrari, adviser to some of the nation's most influential executives, believes that such missteps can be avoided and that the skills and habits of good listening can be developed and mastered. He offers a step-by-step process that will help you become an active listener, able to shape and focus any conversation.
Ferrari reveals how to turn a tin ear into a platinum ear. His practical insights include: Good listening is hard work, not a passive activity. Good listening means asking questions, challenging all assumptions, and understanding the context of every interaction. Good listening results in a new clarity of focus, greater efficiency, and an increased likelihood of making better decisions. Good listening can be the difference between a long career and a short one.
©2012 Bernard T. Ferrari (P)2012 Gildan Media, LLC
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Customer Reviews

Most Helpful
5 out of 5 stars
By Carlos R.Hernandez on 05-30-15

A great book in order to advance your career that you do

This books has so many way in order to improve your listening. It is wise to take notes while listening because you could miss out on some important info that you could start to apply soon as possible.
Love how he goes into detail in breaking down the steps and breaking the book into sections that way you have an idea of what the chapters are going to be about.
Listening is key to help you with just about anything so that way you can improve relationships with people so they know that you are listening and paying attention to them.

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2 of 2 people found this review helpful

4 out of 5 stars
By JCola123 on 11-07-15

Good Stuff!

This book presents clearly the key steps on how effective listening techniques delivers tangible outcomes for organizations.

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1 of 1 people found this review helpful

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