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This book is all about the author's experience as CEO of Proctor & Gamble. It's a reasonably good exposition of a well-founded approach to strategy in that context, but there is virtually no discussion of how the approach might apply to other environments. In the end the book is a case study of the strategic decision-making process at P&G rather than a tutorial for a business leader.
9 of 10 people found this review helpful
I've been reading about strategy over the last 20 years from many authors and from many angles, but this is the first one that I think takes a really comprehensive view of strategy and the process of crafting one.
I noticed that some of the other reviews criticize the authors for focusing on P&G, but I think they're missing the point: P&G is a large and diverse organization, and illustrating how strategy works there covers a massive spectrum of businesses. Many will find that while strategic options don't look the same in their organization, the general lessons from P&G can be applied to just about any kind of business. And the authors do salt the text with examples from other industries where the nature of those industries create meaningful illustrations.
In all, I think this is an an extensive and extremely worthwhile book. I recommend it highly!
3 of 3 people found this review helpful
Interesting book but PARTICULARLY focused on P&G and rarely strays off the company for long. While some lessons from multinationals can be applicable to different situations - some can’t
1 of 1 people found this review helpful
Excellent book with some particularly interesting stories about P&G. learnt a lot and will probably listen to it again!
4 of 6 people found this review helpful
this book is a must read for businesses of any size or market place. sage, concise advice from some of the best minds in business.
Great for listening to in the car. Have bought a hard copy, not overly complicated.
0 of 1 people found this review helpful