Platform Revolution

  • by Geoffrey G. Parker, Marshall W. Van Alstyne, Sangeet Paul Choudary
  • Narrated by James Foster
  • 11 hrs and 11 mins
  • Unabridged Audiobook

Publisher's Summary

An inside look at the revolutionary business power of the platform - from the experts who helped discover how it works.
Facebook, PayPal, Alibaba, Uber - these seemingly disparate companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms use technology to match producers and consumers in a multisided marketplace, unlocking hidden resources and creating new forms of value. When a company like Uber connects drivers with passengers, everybody wins - except traditional cab companies, which are scrambling to survive. Assumptions about operations, finance, strategy, and innovation all change. Platform Revolution explores the what, how, and why of this revolution and provides the first "owner's manual" for creating a platform marketplace. Revealing the strategies behind some of today's rising platforms, the authors explain how entrepreneurs - and traditional companies - can thrive in this new world. In cases as diverse as shoes, spices, dating, energy, home appliances, and education, Platform Revolution provides the essential guide to unlocking the potential of an economic landscape transformed.

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Customer Reviews

Most Helpful

Great book

This was a great book. The only downfall is that it is so jam packed with talking points, it probably needs to be purchased as a physical book, so that one can reference it much easier.
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- Jason Close

Fantastic source of knowledge

With a fairly sound knowledge of platforms already, I was interested to see what the book would teach me. I've been blown away by the detailed encyclopedia of information, from what a platform represents, how they operate, how to attract suppliers and users from both sides, to how they are changing the world. The authors use plenty of examples of companies that we are all familiar with, to demonstrate their practical applications in each chapter. This has been the best book I've read all year. A complete playbook for anyone involved in a platform initiative and a complete platform encyclopedia for everyone.
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- Mr L.

Book Details

  • Release Date: 03-28-2016
  • Publisher: Brilliance Audio