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Publisher's Summary

When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a-kind method to raise more than $400 million - and now, for the first time, he describes his formula to help you deliver a winning pitch in any business situation.
Whether you’re selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, Pitch Anything will transform the way you position your ideas.
According to Klaff, creating and presenting a great pitch isn’t an art - it’s a simple science. Applying the latest findings in the field of neuroeconomics, while sharing eye-opening stories of his method in action, Klaff describes how the brain makes decisions and responds to pitches. With this information, you’ll remain in complete control of every stage of the pitch process.
Pitch Anything introduces the exclusive STRONG method of pitching, which can be put to use immediately:

Setting the Frame
Telling the Story
Revealing the Intrigue
Offering the Prize
Nailing the Hookpoint
Getting a Decision
One truly great pitch can improve your career, make you a lot of money - and even change your life. Success is dependent on the method you use, not how hard you try. "Better method, more money," Klaff says. "Much better method, much more money." Klaff is the best in the business because his method is much better than anyone else’s. And now it’s yours.
Apply the tactics and strategies outlined in Pitch Anything to engage and persuade your audience - and you’ll have more funding and support than you ever thought possible.
©2014 Oren Klaff (P)2014 McGraw-Hill Education
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Customer Reviews

Most Helpful
5 out of 5 stars
By Ortega Unlimited on 01-23-15

A Better Way to Close

I like Oren Klaff himself narrating. I've already been using the techniques in my pitches. It works! Great, fun, effective!

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12 of 13 people found this review helpful

2 out of 5 stars
By Rick on 11-03-15

Just a Teaser - No Real Content

Would you try another book from Oren Klaff and/or Oren Klaff?

In his book, Oren only gives an introduction to his techniques. He teases with glitzy stories of intrigue and success and, to be honest, makes it sound like he really has all the answers. The problem is that if you want the full story you have to purchase his program from his website that goes for over $300 A MONTH!

Would you ever listen to anything by Oren Klaff again?

I would not trust Oren's books to relay anything of significance

What reaction did this book spark in you? Anger, sadness, disappointment?

Excitement at first, then disappointment at the end

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82 of 95 people found this review helpful

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Customer Reviews

Most Helpful
1 out of 5 stars
By Martin on 01-14-14

So dull

What could have made this a 4 or 5-star listening experience for you?

Less stories that ramble on for ever before getting to the point

What was most disappointing about Oren Klaff’s story?

I barely learnt anything - the long pointless stories just made me switch off

What reaction did this book spark in you? Anger, sadness, disappointment?


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7 of 7 people found this review helpful

1 out of 5 stars
By H. B. Warren on 04-13-15

Limited relevance outside of US finance

What would have made Pitch Anything better?

Whilst there's a few interesting ideas in this book. I couldn't help but be put off by Mr Klaff himself. I found the size of this man's ego grating. Excellent at his job he may be, but I would actively go out of my way not to work with him. Or listen to him further.

The examples he gives apparently work well in the highly aggressive and confrontational US finance world, but they categorically do not work in other settings. For example, here in the UK where relationship building is far more important. In short people want to work with people they like. Life is too short not to. I've raised money before and mostly i find it comes down to chemistry and trust. Use these techniques here and you'll develop neither.

Quite simply If I tried some of these techniques in my boardroom I would either be laughed out the door or would be picking up my final payslip.

Furthermore, despite the fact that the book is about conveying messages, I also found the structure to be all over the place and little of it actually sunk in.

So if you're US centric and work in finance, this may be useful. For anyone else, less so.

What will your next listen be?

not sure, probably another seth godin

How did the narrator detract from the book?

The narration was done by the author so it is hard to separate the two. I just found it to be one big ego trip.I lost count of the times he mentioned his private jets.

What reaction did this book spark in you? Anger, sadness, disappointment?


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13 of 14 people found this review helpful

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Customer Reviews

Most Helpful
5 out of 5 stars
By Michael on 09-14-16

I write a lot of negative reviews. NOT THIS TIME!

I'm sick to death of self proclaimed business gurus attempting to crystallise their "expert" opinion of themselves, capping off their mediocre careers by writing a book. I find it an offensive waste of my time when they waffle on for 13 hours about their opinions without any real authority on their subject, but hey, if you're driving for hours on end you might as well listen to something semi-educational right?

This book is DIFFERENT. Oren Klaff has put together a fantastic book that will change the way you perceive social situations and help you pitch your ideas successfully. He narrates it himself and keeps you 100% captivated.

When you listen to this book you will:
1. Listen to it at regular 1x speed because Oren doesn't waffle or talk to you slowly like you're retarded. Oren respects your time.
2. Pause at times to take notes or contemplate some awesome new concept. You may even tell your spouse how interesting the book you're listening to is.
3. Listen to it over and over again, because there is so much useful information that it may take a while to put it all into practise.

There are tonnes of books with 5 star reviews on Audible that don't deserve them, this book stands out as one that really deserves a 5 star review and it completely worthy of your time.

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27 of 27 people found this review helpful

5 out of 5 stars
By Anonymous User on 05-19-17


Can't talk now. Listening to it again. Now adding more words as 15 is the minimum for a review.

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5 of 5 people found this review helpful

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