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The book explains how we are manipulated by media, salespeople, politicians and even on occasion, our kids. Read this to find out how to be less vulnerable to psychological tricks, and gain back some of the control over your life. Along with 'Thinking, Fast & Slow' it should belisten by every high school student. A friend recommended this book to me and I'm very grateful. Can't believe it took me so long to find it.
A detailed book that illustrates the principles of influence with many examples and research in an insightful way. Great listen