Pay Attention!

  • by Ann Thomas, Jill Applegate
  • Narrated by Tara Ochs
  • 6 hrs and 48 mins
  • Unabridged Audiobook

Publisher's Summary

Make customer feedback work for your business.
Customers are speaking loud and clear through a miriad of mediums. Evidence shows that customers will no longer stand for the hurried and complacent service that has become the norm. They are looking for a positive, memorable experience. Organizations that provide that level of service will earn their loyalty. Customers base their decisions on nothing more than a positive or negative review of your product and/or service. Pay Attention! paves the way.
Your company wins when you:


Understand Customer Expectations
Embrace and implement The RATER Factors
Define who you are and what you offer
Become E.T.D.B.W. (Easy To Do Business With)
Connect with your audience in all mediums
React appropriately and respond immediately to customer feedback
Recover sincerely when things go wrong
All you need is to Pay Attention!

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Book Details

  • Release Date: 08-13-2012
  • Publisher: Audible Studios