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Publisher's Summary

Do you have a process that you can use to overcome even the most bizarre sales objections? Learn how master salespeople smoothly close deals in the face of the world's toughest objections.
In this audiobook, you'll learn a four-step program taught by IBM and Xerox that has proven to produce top-performing salespeople in their industry. This needs-based approach will help you overcome objections with ease and close a higher percentage of sales.
One of the world's top motivational speakers, Zig Ziglar, will teach you how to adjust your voice inflections to overcome the five most common sales objections. Your voice can make all the difference in phone sales and presentations, so knowing how to control it is key.
Also in this audio program, Tom Hopkins, America's number-one sales trainer, shows you how to find out what people are willing to pay for your products and services.
Never before has a more comprehensive collection of sales expertise from best-selling authors been assembled. Usher your career into the top two percent of sales achievers by learning these advanced techniques for handling sales objections.
©2014 Made for Success (P)2014 Made for Success, Inc.
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Customer Reviews

Most Helpful
2 out of 5 stars
By Richard S. Holder on 04-25-15

I wouldn't buy it again

I was looking for objection handlers. Realizing that most objections have been heard over and over again, I'm looking for templates on overcoming them. It started off strong with Tom Hopkins. Actually helped me craft a company statement. But the remaining three quarters was very basic. I feel I wasted my money and could have bought a much better book.

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1 of 1 people found this review helpful

5 out of 5 stars
By michael huggins on 03-06-18

Another great book for sales guidance.

Another great book for sales guidance.

Must listen to a few times and take good notes to remember the excellent objection overcoming sales techniques.

The stories told by Zig in the book paint a great picture of what it takes to be a professional.

Would recommend.

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