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I was looking for objection handlers. Realizing that most objections have been heard over and over again, I'm looking for templates on overcoming them. It started off strong with Tom Hopkins. Actually helped me craft a company statement. But the remaining three quarters was very basic. I feel I wasted my money and could have bought a much better book.
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Would you consider the audio edition of Overcoming Top Sales Objections to be better than the print version?
I own the Audio version of this, It is great for those like me that have been selling for a short time. By listening through one time I was better at talking through a sale, I would definitely recommend this recording!