New Sales. Simplified.

  • by Mike Weinberg
  • Narrated by Mike Weinberg
  • 8 hrs and 2 mins
  • Unabridged Audiobook

Publisher's Summary

Selected by HubSpot as one of the top 20 sales books of all time
No matter how much repeat business you get from loyal customers, the lifeblood of your business is a constant flow of new accounts. Whether you're a sales rep, sales manager, or a professional services executive, if you are expected to bring in new business, you need a proven formula for prospecting, developing, and closing deals. New Sales. Simplified. is the answer. You'll learn how to:

Identify a strategic, finite, workable list of genuine prospects
Draft a compelling, customer-focused "sales story"
Perfect the proactive telephone call to get face-to-face with more prospects
Use email, voicemail, and social media to your advantage
Overcome - even prevent - every buyer's anti-salesperson reflex
Build rapport, because people buy from people they like and trust
Prepare for and structure a winning sales call
Stop presenting and start dialoguing with buyers
Make time in your calendar for business development activities
And much more

Packed with examples and anecdotes, New Sales. Simplified. balances a blunt (and often funny) look at what most salespeople and executives do wrong with an easy-to-follow plan for ramping up new business starting today.


What the Critics Say

"Mike Weinberg takes the mystery out of prospecting for new business. New Sales. Simplified. provides a powerful, practical, and proven framework to help sales­people successfully convert today's crazy-busy prospects into new customers." (Jill Konrath, author of SNAP Selling and Selling to Big Companies)


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Customer Reviews

Most Helpful

Now read by the author!

What did you love best about New Sales. Simplified.?

Tremendous book on prospecting/new business development.

What other book might you compare New Sales. Simplified. to and why?

Fanatical Prospecting

What about Mike Weinberg’s performance did you like?

He really comes across as knowing his stuff!

Any additional comments?

As a owner of the hard copy, kindle version, and first edition audible version, I just wished the updated version narrated by the author would have been offered at discount, but it didn't stop me from purchasing it (again)!

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- Ryan

Actionable, practical, hard-won, experience shared

This is a guy who's feet are on the ground. He obviously has been there.

This is a focus on the basics. The theory behind what makes new business happen and the things to do to implement a workable strategy.

So many sales trainers want to say "sales has changed...." and it has, as the author acknowledges. Then they try to reinvent the wheel. But, people are people. Business is business and the basics don't change that fast.

This book does a great job of accepting the not-alway-pretty reality of the sales world and wresting a few really deserving babies (sales basics) from the bathwater of the old school high-pressure selling.

Really, this is just what I was looking for.

I think anyone who wants to nail the process of opening new accounts would have something to learn. I highly recommend it.
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- Amazon Customer

Book Details

  • Release Date: 06-26-2017
  • Publisher: Gildan Media, LLC