New Sales. Simplified.

  • by Mike Weinberg
  • Narrated by Erik Synnestvedt
  • 6 hrs and 47 mins
  • Unabridged Audiobook

Publisher's Summary

No matter how much repeat business you get from loyal customers, the lifeblood of your business is a constant flow of new accounts. Whether you're a sales rep, sales manager, or a professional services executive, if you are expected to bring in new business, you need a proven formula for prospecting, developing, and closing deals. New Sales. Simplified. is the answer. You'll learn how to: identify a strategic, finite, workable list of genuine prospects; draft a compelling, customer-focused "sales story"; perfect the proactive telephone call to get face-to-face with more prospects; use email, voicemail, and social media to your advantage; overcome - even prevent - every buyer's anti-salesperson reflex; build rapport, because people buy from people they like and trust; prepare for and structure a winning sales call; stop presenting and start dialoguing with buyers; make time in your calendar for business development activities; and much more.
Packed with examples and anecdotes, "New Sales. Simplified." balances a blunt (and often funny) look at what most salespeople and executives do wrong with an easy-to-follow plan for ramping up new business starting today.

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What the Critics Say

"Mike Weinberg takes the mystery out of prospecting for new business. New Sales. Simplified. provides a powerful, practical, and proven framework to help sales­people successfully convert today’s crazy-busy prospects into new customers." (Jill Konrath, author of SNAP Selling and Selling to Big Companies)

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Customer Reviews

Most Helpful

This would of worked in the 90's

This book wasn’t for you, but who do you think might enjoy it more?

Anyone who still thinks that people want to get cold called with a sales pitch you go for it.
The book is just a rehash of every cold calling book and we all know that we do not want to get cold callings and that they no longer work.


Any additional comments?

The narrator is so annoying that it is painful to try and finnish the book.

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- Mary

Common Sense

This book lives up to the title. It is filled with common sense lessons and ideas that so many of us seem to have forgotten in the Sales 2.0 world. If you're an account manager or if you rely on inbound sales calls, this book may not be for you. But for those of us who go out into the real world and bring in new business, it's exactly what we need and it provides some much needed motivation and fresh ideas.
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- Amazon Customer

Book Details

  • Release Date: 11-01-2012
  • Publisher: Gildan Media, LLC