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Why do some leap ahead while others fall behind in our chaotic, connected age? In New Power, Jeremy Heimans and Henry Timms confront the biggest stories of our time--the rise of mega-platforms like Facebook and Uber; the out-of-nowhere victories of Obama and Trump; the unexpected emergence of movements like #MeToo--and reveal what's really behind them: the rise of "new power."
For most of human history, the rules of power were clear: power was something to be seized and then jealously guarded. This "old power" was out of reach for the vast majority of people. But our ubiquitous connectivity makes possible a different kind of power. "New power" is made by many. It is open, participatory, and peer-driven. It works like a current, not a currency--and it is most forceful when it surges. The battle between old and new power is determining who governs us, how we work, and even how we think and feel.
New Power shines fresh light on the cultural phenomena of our day, from #BlackLivesMatter to the Ice Bucket Challenge to Airbnb, uncovering the new power forces that made them huge. Drawing on examples from business, activism, and pop culture, as well as the study of organizations like Lego, NASA, Reddit, and TED, Heimans and Timms explain how to build new power and channel it successfully. They also explore the dark side of these forces: the way ISIS has co-opted new power to monstrous ends, and the rise of the alt-right's "intensity machine."
In an era increasingly shaped by new power, this groundbreaking audiobook offers us a new way to understand the world--and our role in it.
Customer ReviewsMost Helpful
By Libby on 05-17-18
Surprisingly good for exercise
I followed along easily despite the narrator audibly describing charts and tables. I listened to most of this book while running up hills and stairs in San Francisco. The content was intriguing enough to distract me from getting tired. The clear and accessible language did not disrupt the flow of exercise. After each workout / listening session I felt a double whammy of stronger and smarter. I've been recommending it to a bunch of my coworkers.
1 of 1 people found this review helpful
By MCP on 06-01-18
Overall this book was very disappointing. I expected a lot more valuable insights. While the book did a pretty good job of explaining examples of "new power", it totally failed to live up to its subtitle - "and how to make it work for you". This aspect of the book was very muddled. I'm not exactly sure who is the target audience for this book. If you are looking to harness "new power" to promote a cause, you won't find the answers here. Finally, it was clear that the authors are trying to throw out new terms that they hope will be seized upon and used by others. The book is chock full of new definitional terms. That can get a bit annoying at times. I would not recommend this book.