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Taplin offers a succinct and powerful history of how online life began to be shaped around the values of the men who founded these companies, including Peter Thiel and Larry Page: tolerating piracy of books, music and film while at the same time promoting opaque business practices and subordinating privacy of individual users to create the surveillance marketing monoculture in which we now live.
The enormous profits that have come with this concentration of power tell their own story. Since 2001, newspaper and music revenues have fallen by 70 percent; book publishing, film, and television profits have also fallen dramatically. Revenues at Google in this same period grew from $400 million to $74.5 billion. Google's YouTube today controls 60 percent of the streaming audio business and pays only 11 percent of the streaming audio revenues. More creative content is being consumed than ever before, but less revenue is flowing to creators and owners of the content.
With the reallocation of money to monopoly platforms comes a shift in power. Google, Facebook, and Amazon now enjoy political power on par with Big Oil and Big Pharma, which in part explains how such a tremendous shift in revenues from artists to platforms could have been achieved and why it has gone unchallenged for so long.
The stakes in this story go far beyond the livelihood of any one musician or journalist. As Taplin observes, the fact that more and more Americans receive their news, music, and other forms of entertainment from a small group of companies poses a real threat to democracy. Move Fast and Break Things offers a vital, forward-thinking prescription for how artists can reclaim their audiences using knowledge of the past and a determination to work together. Using his own half-century career as a music and film producer and early pioneer of streaming video online, Taplin offers new ways to think about the design of the World Wide Web and specifically the way we live with the firms that dominate it.
Customer ReviewsMost Helpful
By Amazon Customer on 07-20-17
Great book, okay performance
The book was amazing, sometimes strayed a bit too far into baby boomer reminiscing through rose-colored glasses, but overall great.
The performance, however, was not so great. The gentleman reading the book sounded as if he had just swallowed a handful of sedatives and then filled his mouth with meatballs. He was difficult to understand at times, and I had to rewind and relisten to certain parts.
1 of 1 people found this review helpful
By Matthew S. on 07-20-17
Against progress and libertarians.
Propaganda, pure and simple. The author is hell bent on proving how evil libertarians are, and anyone who has a goal of making money (except for artists who in his eyes should still make ungodly amounts). I quit the story when he said, the guys who started PayPal, also made bombs... Every generation laments the changes they see in the next.
8 of 12 people found this review helpful