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aside from 2 chpters that are covered well this is for nubies.
The author self pumps a bit too much.
Narration is ok
What would have made Mobilize Your Customers better?
This book does have some nuggets of useful information. But it's a long, extended ad/webinar for the author's business. I also found the snake-oil-salesman language used in the book.
What reaction did this book spark in you? Anger, sadness, disappointment?
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