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Whether you’re new to social media or racing to keep up with every new platform, social media storyteller extraordinaire, Jay Oatway, reveals the underlying mechanics and best practices behind becoming a serious online influencer.
Mastering Story, Community and Influence will help you become an authoritative presence online and build both the reputation and community you need for your future success in the Social Media Era.
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By Stratos Safioleas on 10-14-16
Great overview for a basic social media strategy
As a professional in the area of social media I would suggest this book as an great intro for anyone who wishes to get into the social media world. If there is one part that I was hoping for more is a better social media tools analysis. To be fair this is an ever shifting environment which could render such an analysis obsolete few months later. If you are looking for a solid discussion on social media this is a good place to start. (The Audible production is excellent, vividly read, very pleasant to listen to).