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Marketing Magic
- Narrated by: Brian Tracy
- Length: 2 hrs and 25 mins
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Marketing Magic
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The most important activity of the entrepreneur is to clearly identify the very best customers for the product or service and then to focus all marketing, advertising, and sales efforts on this particular type of customer. The element of competition exists as the primary fact of all entrepreneurial business in a market society. To succeed, you must be able to position and sell your product or service against your competitors.
Your ability to clearly define your competitors, to determine their strengths and weaknesses, and to produce and sell your product or service against your competitors in an open market is the key skill of entrepreneurship. Effective competitive strategy requires intelligence, judgment, creativity, flexibility, and continuous experimentation. These are all skills that you can learn with practice.
In this essential audiobook aimed at entrepreneurs, world-renowned business expert Brian Tracy shows you how to make marketing magic in a competitive business environment.
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Michael Pollan, known for his best-selling nonfiction audio, including The Omnivores Dilemma and How to Change Your Mind, conceived and wrote Caffeine: How Caffeine Created the Modern World as an Audible Original. In this controversial and exciting listen, Pollan explores caffeine’s power as the most-used drug in the world - and the only one we give to children (in soda pop) as a treat.
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2 out of 5 stars
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Leaves much to be desired
- By Melody H on 02-02-20
By: Michael Pollan
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Mehdi
- 10-14-17
Wonderful and practical
It's essential for every entrepreneur to follow the given practical ideas in this audio book.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Sobhi Akbik
- 02-04-18
One of the best masterpiece in Marketing I've ever
One of the best masterpiece in Marketing I've ever learned. Thank You ! Thank You! Mr. Tracy for sharing these invaluable information
I listened to it and read many times, and everytime I discover new brillian idea
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