Machine, Platform, Crowd

  • by Erik Brynjolfsson, Andrew McAfee
  • Narrated by Jeff Cummings
  • 10 hrs and 57 mins
  • Unabridged Audiobook

Publisher's Summary

From the authors of the best-selling The Second Machine Age, a leader's guide to success in a rapidly changing economy.
We live in strange times. A machine plays the strategy game Go better than any human; upstarts like Apple and Google destroy industry stalwarts such as Nokia; ideas from the crowd are repeatedly more innovative than corporate research labs.
MIT's Andrew McAfee and Erik Brynjolfsson know what it takes to master this digital-powered shift: we must rethink the integration of minds and machines, of products and platforms, and of the core and the crowd. In all three cases, the balance now favors the second element of the pair, with massive implications for how we run our companies and live our lives.
In the tradition of agenda-setting classics like Clay Christensen's The Innovator's Dilemma, McAfee and Brynjolfsson deliver both a penetrating analysis of a new world and a toolkit for thriving in it. For startups and established businesses, or for anyone interested in what the future holds, Machine, Platform, Crowd is essential listening.


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Customer Reviews

Most Helpful

Not as good as Second Machine Age;

Still worth a listen. Nice stories and perspectives, but concepts not as novel as Second Machine Age.
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- MicroGlyphics

Both How AND Why for Techies

Being a technology professional I am sometimes frustrated by books that are not technical enough or if they are technical enough, do not consider the social aspect of technology adoption. This book does a remarkable job in dismantling the hype and buzz around these topics and replacing it with an exciting and compelling view of what is and will be soon happening. This book is the best I have read on the topic of crowd and platform and how it is changing the IT landscape. If you are a technology leader you must read this book!
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- Dan Collins

Book Details

  • Release Date: 06-27-2017
  • Publisher: Brilliance Audio