Let's Get Real or Let's Not Play

  • by Mahan Khalsa, Randy Illig
  • Narrated by Randy Illig
  • 6 hrs and 52 mins
  • Unabridged Audiobook

Publisher's Summary

The new way to transform a sales culture with clarity, authenticity, and emotional intelligence.Too often, the sales process is all about fear. Customers are afraid that they will be talked into making a mistake; salespeople dread being unable to close the deal and make their quotas. No one is happy. Mahan Khalsa and Randy Illig offer a better way. Salespeople, they argue, do best when they focus 100 percent on helping clients succeed. When customers are successful, both buyer and seller win. When they aren't, both lose. It's no longer sufficient to get clients to buy - a salesperson must also help the client reduce costs, increase revenues, and improve productivity, quality, and customer satisfaction.This audiobook shares the unique FranklinCovey Sales Performance Group methodology that will help listeners:
Start new business from scratch in a way both salespeople and clients can feel good about

Ask hard questions in a soft way

Close the deal by opening minds


What the Critics Say

"This is not just another good book - this is an absolutely amazing book, one of the best book on sales I have ever read!" (Stephen M.R. Covey)


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Customer Reviews

Most Helpful

Boring, Theoretical--Making Selling Complicated

The narrator makes me sleep. And the selling skills are too theoretical, such as No Guess. Selling is an art rather than a precise science. This audiobook is too left brain-driven. Not creative and street smart enough as selling should be!!
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- Daniel Y L

A Must Have for Anyone in Business

Whether you sell items or ideas, this is a must have guide to finding out exactly what your clients want. With a perfect blend of anecdotal stories and techniques, the author teaches you to really listen and make your clients more successful as he helps you to become more polished and professional at the same time .
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- morton

Book Details

  • Release Date: 11-21-2008
  • Publisher: Gildan Media, LLC