Jack Daly is an international expert in sales and sales management, bringing 30 plus years of field proven experience from a starting base with CPA firm Arthur Andersen to the CEO level of several national companies.
A deep dive into three critical areas includes:
1. Building a winning culture in your business. The thrust here is creating an environment in your business where your employees don’t begrudgingly come into work, but rather are excited to be working at your company. If we get the culture right, everything else in our business will be easier. If we don’t get it right, all else will be hard.
2. Sales Management. The emphasis here is on recruiting top performers, coaching, training and building a high performance sales team. A Sales Manager’s job is not to grow sales, but to grow salespeople, in quantity and quality. They in turn will grow your sales.
3. Sales. Here are the systems and processes that top performing sales professionals are using to separate themselves from the rest. Winning new customers, growing the ones they have, and differentiating themselves from the competition. It’s about identifying the key activities that need to be performed on a daily basis, proactive pipeline management, creating perception of value, leveraging the internet and employing an effective touch system.
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stereotypical self-aggrandizing huckster
If the author was a 'bit' more humble. He spends the first five (yes FIVE) chapters forcing you to listen to 'endorsements' of his sales prowess. Really? Another back-slapping huckster flaunting his work ethic.
No! I love books that help me improve. This, however, is not one of them.
He has SEVERAL UN-edited errors in his reading. More of an indication of poor production but still distracting.
I love sales books. Especially those that are helpful and can help me get better. Unfortunately, this is not one of them. I'm not saying I know what all; but there is nothing in this book new or revolutionary.
- Howard L. Sheppard
5 Hours Of My Life I'll Never Get Back
- Jay Friedman