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This book is the best book I've ever read (heard) on the topic of selling and self improvement. Frank Bettger makes selling easy to understand and gives practical assignments that are sure to improve not only your power of persuasion, but also your life. I highly recommend this book for everyone, as selling (helping people overcome their fear of change and take action on solutions to improve their lives) is a valuable tool for all of us to master.
4 of 4 people found this review helpful
I am not a sales person, and I found this book to be very enjoyable and helpful. The stories and tips can help in so many different situations and roles. From convincing someone to see your side of an argument to just good ol' people skills. Highly recommended.
3 of 3 people found this review helpful
Very in depth explanations of timeless principles and techniques. The narrator did a good job of bringing the book to life .
This book is a classic I'm surprised that people don't talk about it more. Some of the ideas are applicable to more than just sales; like improving your memory, organising informaion etc.
This books covers everything from giving a structure of the sale to breaking down the individual steps. It also discusses the psychology at work during key moments of the sales.
I will be recommending this book to my friends
Enjoyed the book, made plenty of notes. Even though the book is quite old it is very practical and applies to many situations presently.