High Efficiency Selling

  • by Stephan Schiffman
  • Narrated by Stephan Schiffman
  • 1 hrs and 55 mins
  • Abridged Audiobook

Publisher's Summary

In this indispensable new guide, sales consultant and America's number-one corporate sales trainer, Steve Schiffman, reveals the methodology of High-Efficiency Selling. This innovative and solid strategy can lead to greater sales, better time management, and improved long-term business partnerships. The best-selling author of Cold Calling Techniques (That Really Work!) stakes outs new territory by offering a unique approach to the four phases of the sales cycle: prospecting, interviewing, presentation, and closing. Schiffman's breakthrough techniques help you reduce stress, develop a better long-term "fit" with customers, and -best of all - increase sales by focusing on:

Attitude - the single most important factor in holding on to customers
Creating your personal prospecting plan - making the calls, drafting attention and identification statements, delivering the request
Executing, refining, and developing the cold call
The 10 commandments of contacting target companies
The tools, questions, and goals you need for an effective client interview
Simple - and effective - closing techniques


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Book Details

  • Release Date: 04-15-2010
  • Publisher: Simon & Schuster Audio