He Sells, She Sells

  • by Colette Carlson
  • 0 hrs and 37 mins
  • Speech

Publisher's Summary

Men, do you find yourself becoming impatient with the amount of information and time you must invest with a female client? Ladies, do you find it challenging to get the respect of your male buyer? Here’s why: whether it’s due to nature, nurture, or both, men and women often think and speak differently, which impacts the buying/selling process. Colette Carlson, M.A., shows you how to master these gender differences in order to walk away with the sale. After listening to this program, you will be able to:

Influence and engage the opposite sex without offending
Harness the power of non-verbal communication to communicate more effectively
Tailor your messages to get the focused attention you need to be heard
Identify questioning techniques that get answered
Understand how to leverage your language to present, persuade, and sell with impact

Increase your revenues, profits, and overall success by listening to this relevant program!

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Audible Editor Reviews

Colette Carlson, an American business communication expert and motivational speaker, shares the secrets behind selling to the opposite sex on this informative audiobook. In a polished and personable tone of voice, she presents ample research on how men and women speak and think, and how these differences of perception can impact the impulse to buy. She shares sales strategies calibrated to influence clients of either sex without causing offense. As well, she highlights the power of tailoring messages to fit the listener in order to achieve the best possible results.

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Customer Reviews

Most Helpful

Perfect, compact 'How To' deal with the opposite sex

If you could sum up He Sells, She Sells in three words, what would they be?

Colette Carlson tells it like it is, without apologies to either sex. You'll find yourself smiling and nodding as you recognize not only your opposite sex clients and colleagues, but yourself as well. Colette's great delivery keeps you interested and alert, as she delivers great insights into both sexes, giving you the knowledge to keep the channels of communication flowing. Not just for cross-sex negotiations, Colette makes you aware of how best to treat your own sex. A lot of information delivered in a compact 30 minutes.


What about the narrator’s performance did you like?

Colette keeps you entertained and alert, with a dynamic voice and passion for her profession.


Was this a book you wanted to listen to all in one sitting?

30 minutes? Absolutely! You'll want to listen a couple times to get all the knowledge


Read full review

- Bradley

Book Details

  • Release Date: 09-23-2010
  • Publisher: Made for Success