In this issue:
IDEA WATCH
"The Science of Sensory Marketing".
FEATURE ARTICLES
"Reaching the Rich World’s Poorest Consumers" by Muhammad Yumus, Frederic Dalsace, David Menasce, and Benedicte Faivre-Tavignot.
"Leadership Summits that Work" by Bob Frisch and Cary Greene.
"Corporate Governance 2.0" by Guhan Subramanian.
Please Note: Harvard Business Review does not publish in August.
©2015 by the President and Fellows of Harvard College, All Rights Reserved; (P)2015 Audible Inc.