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It's interesting, but it's pretty much all about marketing for the drink. I was hoping for a bit more, like In-N-Out Burger by Stacy Perman, but this book is too structure, where you feel that you are reading a text book for an prerequisite to get into the program in advertising.
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Would you recommend this audiobook to a friend? If so, why?
I would recommend this book to many people who are interested in sports and sports performance. Gatorade was and is (there are many forms available only to sport teams or on their website) designed for fluid replacement. It's not for sipping while eating your sandwich at lunch. The science behind the drink is very interesting along with the personalities of the doctors that developed the drink.
What was one of the most memorable moments of First in Thirst?
There isn't one in particular but a pattern that shows up throughout the book and the timeline/history about how much athletes truly believe in and use this product. Even if they are sponsored by another drink company.
Which scene was your favorite?
The story about the lawsuit between the University of Florida and the Gatorade Trust. Dr. Cade is a huge personality!
Did you have an extreme reaction to this book? Did it make you laugh or cry?
I did, but it wasn't laughing or crying. I found the marketing of Gatorade part of the book was far too detailed and was tedious to listen to. I almost gave up on the book, but was happy I didn't after that section was finished.