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It was alright, full of good common sense advice but I was hoping for something more technical. Example :there was only ONE page on dynamic retargeting , I would've loved to read either more about it or similar techniques with examples and actionables.. All in all, the book is good to get a general idea of Facebook Marketing.
Author Nova provides easy and practical advice to those particularly doing Facebook marketing and it really works and i can see the success rate. I recommend this wonderful book to Individual business owner and a corporate marketing manager too.