- Monetize Your Expertise, Create Multiple Income Streams, and Thrive
- Narrated by: Dorie Clark
- Length: 5 hrs and 29 mins
- Unabridged Audiobook
- Release date: 11-14-17
- Language: English
- Publisher: Harvard Business Review Press
Regular price: $19.60
Buy Now with 1 Credit
Buy Now for $19.60
It's no secret that the world of work has changed, and we're shifting toward an ever more entrepreneurial, self-reliant, work-from-wherever-you-are economy. That can be a liberating force, and many professionals dream of becoming independent, whether by starting their own businesses, becoming consultants or freelancers, or developing a sideline.
But there's a major obstacle professionals face when they contemplate taking the leap: how to actually make money doing what they love. You may have incredible talent and novel ideas, but figuring out how to get started, building your reputation in a new realm, developing multiple revenue streams, and bringing in a steady flow of new clients can be a daunting prospect.
Dorie Clark, a successful entrepreneur and author, has done it all. And in Entrepreneurial You she provides a blueprint for professional independence, with insights and advice on building your brand, monetizing your expertise, and extending your reach and impact online. In short, engaging chapters she outlines the necessary elements and concrete tactics for entrepreneurial success. She shares the stories of entrepreneurs of all kinds - from consultants and coaches to podcasters, bloggers, and online marketers - who have generated six- and seven-figure incomes.
This book will be your hands-on guide to building a portfolio of revenue streams, both traditional and online, so that you can liberate yourself financially and shape your own career destiny.
Customer ReviewsMost Helpful
By Eric on 11-26-17
If you’re looking for something as practical as it is inspirational start here
Dorie Clark hits a home run with this book. I was 3 chapters into this audio book when I hopped on Amazon to purchase the physical hard copy. I’ve felt lost on where to start on my entrepreneurial journey. It seemed like I’d always be overwhelmed by the “how” and “where” to begin aspects of launching, diversifying, and monitoring my business. Thanks to Dorie’s book I know have a clear path and the inspiration to chase after it. Before I was afraid to even take the first step. Now I’m like chomping at the bit to get started. Thanks Dorie for this incredible resource.
7 of 7 people found this review helpful
By Oliver Nielsen on 02-12-18
Alternative title: Ways to Earn Money Online
A more precise title for this book would be "Ways to Earn Money Online". In it, Dorie lists the various ways you can make money online (affiliate programs, online courses, masterminds, podcasting, etc).
That's all helpful, but mostly to newbies who haven't yet dipped their toes in the online marketing pool. Had it been titled with my alternative title instead, it would perhaps sell less? Books on "ways to make money online" are everywhere.
I had hoped for more of a HOW to create multiple income streams, as in: practical advice, and a larger portion of "here's what I have learned over the years" wisdom.
There is *some* of that, but not enough to satisfy what I'd hoped to find.
Still, it's a solid book, taken for what it is.
What I did find valuable, is that Dorie Clark cites concrete numbers for how much various online marketers have made and spend on advertising, download numbers for various podcasters, how many episode-downloads advertisers expect before they're interested in sponsoring your show, etc, giving the book realistic, concrete perspectives.
I also appreciated her honest assessments of mistakes she'd done in the past, product creation and marketing wise. I could certainly relate to the case where a case study had pre-sold an online course, launched it, sold one membership, and due to his integrity felt obliged to create a weekly video for one member, month after month. That's the hard-earned wisdom I wish more authors would write about. There's already so much "do this, do that, and voila: you'll be rich" content available. All it does, it lead people into the false idea that their next online undertaking is a piece of cake and bound to be successful. Knowing the hardships you'll encounter beforehand, is what WILL increase your chances of success.
That's why elite police units like SWAT and and special operations forces like the Navy SEALs are so good at what they do:
- they train with the *expectation* that things will get REALLY tough (the sh*t will always hit the fan),
- that every mission will seem *almost* impossible to accomplish,
- that everything that *can* go wrong *will* go wrong – and that it's rarely the things you expect to go wrong. So train to be adaptable: don't choke when it happens – adapt, reorientate, reprioritize and act on the new scenario with as little interruption as possible.
Dorie Clark's book does go some distance towards that mindset – but could go a lot further.
6 of 6 people found this review helpful