Dr. Tony Alessandra Interviews Steve Underation on Trade Show Mastery

  • by Steve Underation
  • Narrated by Tony Alessandra
  • 0 hrs and 28 mins
  • Speech

Publisher's Summary

Dr. Tony Alessandra Interviews Steve Underation on Trade Show Mastery
Steve discusses how to convert trade show leads into long-term customers. He also covers how to have your trade show marketing pay dividends long after the trade show ends. He describes that trade shows are three-act plays, and how we must master all three acts - what you do before the trade show, what you do at the trade show, and what you do after the trade show.

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Customer Reviews

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Some value that certainly help.

It's great for those who are unfamiliar with trade shows and wanting to convert prospects into buying customers as well as long term buyers
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- A. Jumroontat

Book Details

  • Release Date: 03-01-2013
  • Publisher: Alessandra & Associates, Inc.