Disciplined Entrepreneurship

  • by Bill Aulet
  • Narrated by Erik Synnestvedt
  • 7 hrs and 19 mins
  • Unabridged Audiobook

Publisher's Summary

Disciplined Entrepreneurship: 24 Steps to Success will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren't born with something special - they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply. You will learn: Why the "F" word - focus - is crucial to a startup's success. Common obstacles that entrepreneurs face - and how to overcome them. How to use innovation to stand out in the crowd - it's not just about technology. Whether you're a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want. Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management.


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Customer Reviews

Most Helpful

This book is impossible to listen to (reader)

What could have made this a 4 or 5-star listening experience for you?

A different narrator that has passion for the subject

What was most disappointing about Bill Aulet’s story?

I couldn't get past 10 minutes with this; I kept having to restart because I'd tune out after a minute or so.

What didn’t you like about Erik Synnestvedt’s performance?

It sounds 'read'; no passion here. Get excited about the topic to keep the listener listening.

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- Amazon Customer

best book on entrepreneurship ever written

Any additional comments?

Without question the best book ever written on the topic of disciplined entrepreneurship to come from MIT. This insightful book comes with a free companion online course on EdX, and the opportunity to participate in a highly selective and immersive bootcamp run by Bill Aulet in Cambridge, MA. The bootcamp is the MIT course condensed into a one week period, where the brightest minds from over 30 countries converge, along with a roster of highly notable serial entrepreneurs and venture capitalists. Highly recommended!

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- Avi A. Wilensky

Book Details

  • Release Date: 07-16-2014
  • Publisher: Gildan Media, LLC