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I am 53 and I have built a social media marketing agency that caters to the automotive industry. I am an anomaly in this industry; however, I have defined goals and strategies to kill it in this arena. I am discovering how to develop my personal brand instead of building just the company brand. This book is perfect.
36 of 39 people found this review helpful
This is with most books, but for some reason I was really expecting this to be super dense. For me, it seemed just as sparse as most books because it was littered with story after story of anecdotal information. I personally prefer specific step-by-step strategies or fact based information.
There were definitely bits of gold throughout, but I got those more when Gary was talking, which is about 60% of the time. The rest are stories from others.
With that being said, maybe I missed something. So I’m giving it a re-listen because I had crazy high expectations! :)
79 of 87 people found this review helpful
No Exaggeration!! I enjoyed this book more than I could ever have imagined. I took so much information and energy away from it.
It’s the first audio book I’ve listened to with the author going off script and putting in his two cents. It felt like we were having a conversation.
I loved it. I’m going to have this on repeat for the rest of my life!
5 of 5 people found this review helpful
I was so excited when the audio launched despite having the book as well. This is awesome content as it has a few updated tips since the book came out . This is not only for entrepreneurial minds to be able to listen to when you time poor like I am. I drive to work for 1 hour and will finish this audio in less than a week but most of all I will take from it is implementation to maximise the benefit of the little TIME we have today as Gary says time is our only currency-don’t waste it ! this audio is a fast track to absorbing the content and please do yourself a favour apply what you have listened to and get the value that is left on the table it is up to us to make that leap of faith definitely a book or audio on your must read list recommended
4 of 4 people found this review helpful
A friend recommended this book, & read it not knowing it was about social media. I don’t know much about social media platforms, so thought I’d continue reading to learn as my 10yr old son is interested.
Wow, half way through my mind turned to so many new things I could do for myself or at least try. Now I’m asking my son for advise on how these things work. Totally mind blowing. Never would I have thought about doing anything I have in mind now, without listening to the book. My mind darted off so many times I’m not sure how much I missed so going to start from the beginning again, do research & take notes. Thanks very much
2 of 2 people found this review helpful
I’ve never really followed Gary, however noticed some of his social media posts of late and when I saw this book i thought I’d give it a listen.
Gary’s got a unique style and is confident in how he delivers his message as a self proclaimed pioneer of using social media to promote ones business.
He reviews the main social media platforms and their relevance/importance in the branding/business world of today, but also focusses on self growth and continually learning and identification of up and coming social media / technological opportunities.
I became interested in this book to better develop my marketing skills (of which I can say I have none) for my business and can say that this book has helped me draw up the plans for the foundations of my social media marketing plan. This book makes it clear there is a lot to learn by doing.
Now as Gary says, I’ve just got to hit the road and start “crushing it!”
1 of 1 people found this review helpful