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Publisher's Summary

Four-time New York Times best-selling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands.
In his 2009 international best seller Crush It, Gary insisted that a vibrant personal brand was crucial to entrepreneurial success. In Crushing It! Gary explains why that's even more true today, offering his unique perspective on what has changed and what principles remain timeless. He also shares stories from other entrepreneurs who have grown wealthier - and not just financially - than they ever imagined possible by following Crush It principles. The secret to their success (and Gary's) has everything to do with their understanding of the social media platforms and their willingness to do whatever it took to make these tools work to their utmost potential. That's what Crushing It! teaches listeners to do.
In this lively, practical, and inspiring audiobook, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each. He offers both theoretical and tactical advice on how to become the biggest thing on old standbys like Twitter, Facebook, YouTube, Instagram, Pinterest, and Snapchat; podcast platforms like Spotify, Soundcloud, iHeartRadio, and iTunes; and other emerging platforms such as Musical.ly. For those with more experience, Crushing It! illuminates some little-known nuances and provides innovative tips and clever tweaks proven to enhance more common tried-and-true strategies.
Crushing It! is a state-of-the-art guide to building your own path to professional and financial success, but it's not about getting rich. It's a blueprint to living life on your own terms.
©2018 Gary Vaynerchuk (P)2018 HarperCollins Publishers
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Customer Reviews

Most Helpful
5 out of 5 stars
By ROBIN WILSON on 04-04-18

53 Year Old is Crushing It!

I am 53 and I have built a social media marketing agency that caters to the automotive industry. I am an anomaly in this industry; however, I have defined goals and strategies to kill it in this arena. I am discovering how to develop my personal brand instead of building just the company brand. This book is perfect.

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36 of 39 people found this review helpful

3 out of 5 stars
By Michael Bowie on 04-09-18

85% fluff and 15% value.

This is with most books, but for some reason I was really expecting this to be super dense. For me, it seemed just as sparse as most books because it was littered with story after story of anecdotal information. I personally prefer specific step-by-step strategies or fact based information.

There were definitely bits of gold throughout, but I got those more when Gary was talking, which is about 60% of the time. The rest are stories from others.

With that being said, maybe I missed something. So I’m giving it a re-listen because I had crazy high expectations! :)

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79 of 87 people found this review helpful

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Customer Reviews

Most Helpful
5 out of 5 stars
By Adrienne on 04-05-18

Best book I’ve listened to in 2018

No Exaggeration!! I enjoyed this book more than I could ever have imagined. I took so much information and energy away from it.

It’s the first audio book I’ve listened to with the author going off script and putting in his two cents. It felt like we were having a conversation.

I loved it. I’m going to have this on repeat for the rest of my life!

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5 of 5 people found this review helpful

5 out of 5 stars
By Amazon Customer on 04-04-18

The only book to read for anyone to change your destiny

I was so excited when the audio launched despite having the book as well. This is awesome content as it has a few updated tips since the book came out . This is not only for entrepreneurial minds to be able to listen to when you time poor like I am. I drive to work for 1 hour and will finish this audio in less than a week but most of all I will take from it is implementation to maximise the benefit of the little TIME we have today as Gary says time is our only currency-don’t waste it ! this audio is a fast track to absorbing the content and please do yourself a favour apply what you have listened to and get the value that is left on the table it is up to us to make that leap of faith definitely a book or audio on your must read list recommended

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4 of 4 people found this review helpful

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Customer Reviews

Most Helpful
5 out of 5 stars
By Costume Lover on 05-16-18

Wow, this book really makes the mind switch into full speed

A friend recommended this book, & read it not knowing it was about social media. I don’t know much about social media platforms, so thought I’d continue reading to learn as my 10yr old son is interested.
Wow, half way through my mind turned to so many new things I could do for myself or at least try. Now I’m asking my son for advise on how these things work. Totally mind blowing. Never would I have thought about doing anything I have in mind now, without listening to the book. My mind darted off so many times I’m not sure how much I missed so going to start from the beginning again, do research & take notes. Thanks very much

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2 of 2 people found this review helpful

4 out of 5 stars
By Timothy on 05-15-18

A good book to get you into understanding social media’s possibilities

I’ve never really followed Gary, however noticed some of his social media posts of late and when I saw this book i thought I’d give it a listen.

Gary’s got a unique style and is confident in how he delivers his message as a self proclaimed pioneer of using social media to promote ones business.

He reviews the main social media platforms and their relevance/importance in the branding/business world of today, but also focusses on self growth and continually learning and identification of up and coming social media / technological opportunities.

I became interested in this book to better develop my marketing skills (of which I can say I have none) for my business and can say that this book has helped me draw up the plans for the foundations of my social media marketing plan. This book makes it clear there is a lot to learn by doing.

Now as Gary says, I’ve just got to hit the road and start “crushing it!”

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1 of 1 people found this review helpful

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