Change Management Explained : MBA Fundamentals

  • by Can Akdeniz
  • Narrated by Andrea Erickson
  • Series: MBA Fundamentals
  • 0 hrs and 33 mins
  • Unabridged Audiobook

Publisher's Summary

Today, businesses change, grow, and fail at an ever-increasing pace. The marvel of modern technology and instant communication has made change occur at an ever quickening speed. To keep up, all companies must innovate and change. Innovation is a major buzzword, and one that everyone understands is central to the sustained success of a company. However, in order for innovation to succeed, often certain changes must take place within the company - and in order for those changes to occur successfully, you need change management.
This book includes:

What is Change Management
Types of Change
When is the Right Time for Change
Eight Steps to Successful Change
Nudge Theory
Keys to Successful Change Management


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Customer Reviews

Most Helpful

Great starting point.

This book give an effective baseline understanding of the general principles of change and a usable strategy to implement change in an organization. The steps are practical and easy to follow.
Read full review

- Sacha-Wayne Smikle

Book Details

  • Release Date: 04-02-2015
  • Publisher: Can Akdeniz