- A New Psychology of Sales and Marketing
- Narrated by: Joe Vitale
- Length: 5 hrs and 27 mins
- Unabridged Audiobook
- Release date: 05-08-07
- Language: English
- Publisher: Gildan Media, LLC
Regular price: $17.49
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Master a sales and marketing technique that works like magic
Turn reluctant skeptics into loyal customers by saying the right words at the right time
Control the way customers perceive you and your product
Combining the basics of marketing with cutting-edge concepts in mind control, Vitale shows how salespeople can put customers in a special mental state in which they are more suggestible and pliant. During this "buying trance" the salesperson can help frame and position the way the customer perceives the product, leading to more sales. For daring salespeople who want to make the sale every time, these cutting-edge techniques in persuasion offer the key to incredible success.
Customer ReviewsMost Helpful
By Ronnie on 06-29-07
This is a great listen. I can't believe all the tips and valuable information I have learned and am using daily on my customers and friends alike. I recommend this book. But he does tend to go overboard upselling. But it is interesting none the less.
13 of 13 people found this review helpful
By Cary on 03-31-11
Self promotion ad naseum
Some of the information provided in the audiobook was good but there was so many references to different websites to promote other services that it turned my stomach. Many references came across as cheap sales tactics and I found myself pressing fast forward to move past sections. This book could have been something meaningful but overall not worth the price of admission. Although vitale claims credibility, his approach leaves a lot to be desired.
2 of 2 people found this review helpful