Protect your retirement from the next big crash with a new twist on the old investment strategy. For years advisors have recommended that investors take a "buy and hold" approach to the market. But people over 50 can't afford to rely on this strategy. Buy, Hold, and Sell! uncovers the myth of the "buy and hold" investment philosophy and explains why it's dangerously incomplete. Written by Ken Moraif, one of Barron's top 100 financial advisors in the United States three years a row as well as the man who called the 2008 market crash in November of 2007, this book outlines an alternative strategy that better serves investors who are at retirement age. Narrated in easy-to-understand language and buoyed by Ken's trademark humor, this guide shoots down the myths that keep investors in risky markets and arms listeners with the knowledge, motivation, and strategies that may help them survive - and even thrive - during the inevitable next bear market. Too many retirees lost a large percentage of their investments during the market collapse of 2008 and spent years trying to regain their footing. During the collapse many advisors told their clients to stay in the market. Ken did the opposite, advising his clients and listeners of his popular radio show Money Matters to get out of the market in November of 2007 - before the economic meltdown. With this book Ken shares his 26 years of experience to help investors prepare for the imminent bear market that could devastate their retirement plans. For those looking to build a sound financial plan for the long run, this book provides expert insight and solid advice.