Business Plans for Dummies, Second Edition

  • by Paul Tiffany
  • Narrated by Brett Barry
  • 3 hrs and 12 mins
  • Abridged Audiobook

Publisher's Summary

Creating a great business plan is the first and most vital step to business success. Business Plans For Dummies, Second Edition, offers quick, easy solutions for all your planning dilemmas. Packed with the latest tips and advice, this fun, friendly resource will help you launch your company with confidence.
Discover how to:

Assess your company's goals and objectives
Create a clear, precise mission statement
Identify customers and understand their needs
Differentiate your business from the competition
Understand budgeting and finances


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Customer Reviews

Most Helpful

Not exactly what I was looking for...

I was hoping for a book on how to write a business plan step by step. This one just tells you why you need a business plan and the uses for it.
Read full review

- Jared


Easy listening. Very clear and helpful. I'd recommend for any "dummy" who'd like an intro into what a business plan outline looks like.
Read full review

- shae

Book Details

  • Release Date: 10-19-2007
  • Publisher: HarperAudio