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Lot of great insight in here. Empirical and factual that bunks popular myth. For example, the actual statistics on what age groups start the most new businesses, and which cohort has the greater long term success. A key message - industry experience trumps just about all else as a source for identifying a market failure to solve, and having the expertise to solve it. Loads of other fresh wisdom and solid practical advice. Only issue - the book builds around the title. I get the point: excessive plans and planning are corporate or silicon valley creations, and we should not hang a start up success on it. But the book's wisdom and insight is so much deeper. It goes to the full reality of creating a new enterprise. Narration style left a little too be desired. Ultimately, I recommend this book to friends and family!
As a serial entrepreneur I can definitely relate to Carl and Tom's experience and conclusions shared in this book.
I would have found accompanying resources helpful and perhaps even greater details on good (and bad) research on the topics discussed.