Bringing Your Product to Market

  • by Entrepreneur Magazine
  • Narrated by Michael Drew Shaw
  • 5 hrs and 17 mins
  • Abridged Audiobook

Publisher's Summary

Have a great idea? Don't wait until someone else has the same idea: turn your invention into a moneymaking business! This guide will tell you how to turn your ideas and products into moneymaking ventures. It demystifies the process of bringing a product to market while explaining how to avoid the pitfalls that sink many would-be inventors. You'll get the inside scoop on everything you need to know, including:
How to sell your product in nine different markets, as well as answers to commonly asked questions.

Proven tips and advice for evaluating and protecting your idea, developing a prototype for market testing, obtaining funding, setting prices, and promoting and marketing your products for maximum sales.

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What disappointed you about Bringing Your Product to Market?

Little substantive information. I didn't buy this book for entertainment value, but it was exceedingly dull. Most information in the book is very antiquated.


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- Logan

Book Details

  • Release Date: 11-16-2006
  • Publisher: Entrepreneur Media, Inc.