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Publisher's Summary

Updated business wisdom from the founder of Dogfish Head, the nation's fastest growing independent craft brewery....
Starting with nothing more than a home brewing kit, Sam Calagione turned his entrepreneurial dream into a foamy reality in the form of Dogfish Head Craft Brewery, one of America's best and fastest-growing craft breweries.
In this newly updated Second Edition, Calagione offers a deeper real-world look at entrepreneurship and what it takes to operate and grow a successful business. In several new chapters, he discusses Dogfish's most innovative marketing ideas, including how social media has become an integral part of the business model and how other small businesses can use it to catch up with bigger competitors. Calagione also presents a compelling argument for choosing to keep his business small and artisanal, despite growing demand for his products.


Updated to offer a more complete look at what it takes to keep a small business booming
An inspiring story of renegade entrepreneurialism and the rewards of dreaming big, working hard, and thinking unconventionally
Shows how to use social media to reach new customers and grow a business
For any entrepreneur with a dream, Brewing Up a Business, Second Edition presents an enlightening, in-depth look at what it takes to succeed on their own terms.
©2011 Sam Calagione (P)2012 Audible, Inc.
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Customer Reviews

Most Helpful

By William Schooley on 01-07-13

Great book about starting a brewery

Thanks to an English degree Sam Calagione is an excellent story teller. This is a great book about staring your own small business. Sam's small business happens to be a brewery so that's where all of his examples come from. If you've ever considered opening a brewery or need some creative ideas in your small business read this book.

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5 of 6 people found this review helpful


By Adam on 11-08-16

Captivating Informative

The title of the review may be a bit of an off-centered approach to describing a business book but Sam Calagione would approve. The book is well written, insightful and extremely informative. I'll be listening to it again.

The narrator, Kris Koscheski, is one of the best narrators I've listed to yet.

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1 of 1 people found this review helpful

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Customer Reviews

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By A. Coombs on 10-16-17

Interesting listening

This is More about general business and entrepreneurship than about brewing specifically but interesting nonetheless

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By Kenny Marshall on 05-05-17

Excellent book about the beer business

Excellent book about the beer business. Sam has a great view on life. His approach is very down to Earth but with a strong business twist. Lots of great business ideas, philosophies and tips in here. I highly recommend this audio book.

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Customer Reviews

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By Ant on 05-25-17

Great read

A great book for all small business owners not just those interested in brewing .

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