Boost E-commerce Sales and Make More Money
- 300 Tips to Increase Conversion Rates and Generate Leads
- Narrated by: Paul Colaianni
- Length: 1 hr and 46 mins
- Unabridged Audiobook
- Release date: 11-17-14
- Language: English
- Publisher: Alex Haris
Regular price: $6.95
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In this book, there are 300 different tactics to increase conversions, generate more leads, and maximize ROI. The key is to find the most profitable tasks and start with those. The advice outlined should be organized into an annual marketing calendar. A marketing calendar is an organized schedule of when you need to create and promote the marketing throughout the year. This way, you can proactively set up the success of your e-commerce website.
The book starts off with general advice about driving traffic to your website. Then, it details how to better understand your target customer. This is where we start to understand exactly to whom you should be marketing and why. Creating personas and your customer avatar will help you determine how and where you should be marketing your products.
Next, I dive into specific areas of an e-commerce website. Each section has specific tips to maximize the effectiveness. I recommend trying as many of the tips as possible. Not all the advice will work exactly as I have outlined it. You need to test and experiment to determine the right approach for you.
Finally, you will hear specific suggestions on how to make more money from your e-commerce website. This money will come not only from new customers but also from repeat customers. This strategy is to help improve retention, resulting in a larger lifetime value. That includes suggestions for when your customers receive their products at their home or office.
Customer ReviewsMost Helpful
By Travis on 05-16-17
Very basic information
If you know anything about Marketing or websites you will find this very boring.. If you're an absolute beginner then I guess you'll learn some lingo, but don't expect to go very deep in the knowledge of each tactic or strategy.
1 of 1 people found this review helpful