Beyond the Pale

  • by Ken Grossman
  • Narrated by Jones Allen
  • 8 hrs and 53 mins
  • Unabridged Audiobook

Publisher's Summary

Personal tales of perseverance and beer making from the founder of Sierra Nevada Brewing Co.
Beyond the Pale chronicles Ken Grossman's journey from hobbyist homebrewer to owner of Sierra Nevada Brewing Co., one of the most successful craft breweries in the United States. From youthful adventures to pioneering craft brewer, Ken Grossman shares the trials and tribulations of building a brewery that produces more than 800,000 barrels of beer a year while maintaining its commitment to using the finest ingredients available. Since Grossman founded Sierra Nevada in 1980, part of a growing beer revolution in America, critics have proclaimed his beer to be "among the best brewed anywhere in the world."
Beyond the Pale describes Grossman's unique approach to making and distributing one of America's best-loved brands of beer, while focusing on people, the planet and the product.

Explores the "Sierra Nevada way," as exemplified by founder Ken Grossman, which includes an emphasis on sustainability, nonconformity, following one's passion, and doing things the right way
Details Grossman's start, home-brewing five-gallon batches of beer on his own, becoming a proficient home brewer, and later, building a small brewery in the town of Chico, California
Beyond the Pale shows how with hard work, dedication, and focus, you can be successful following your dream.


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Customer Reviews

Most Helpful

Nice history about sierra nevada

Ken Grossman founded Sierra Nevada and worked and learned about all aspects of his brewing business first hand. The entrepreneurship spirit is amazing.
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- PC

My appreciation has grown.

As a individual who went to Chico State, I had gone to Sierra Nevada many times. Whether it was for a tour, dinner or just drinks, I loved the brewery! Every tour I have taken (estate, sustainability and beer geek) have taught me something new. Now living outside of Chico, when we visit we take a tour and again, I'm floored that on the same basic estate tour I'm always amazed at learning something new. Sierra Nevada has trielt embodied wonderful principles from the start and this book opened my eyes even wider to that fact. They are so much more than quality beer. Thank you Ken Grossman for not only writing this book but continuing to believe in your brand even when times got tough! High suggest this book!
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- Randall S.

Book Details

  • Release Date: 09-26-2013
  • Publisher: Audible Studios