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From the opening question - "What's your best rate?" - to the two magic words - "File Complete!" - this book will give you access to the processes, scripts, and strategies used during hundreds of conversations addressing application intake, overcoming objections, the signing of the mortgage commitment, compliance, and insurance documents.
This book is your guide to building your resume, marketing, and advertising, along with a base of referring clients and all-out raving fans via one simple approach creating excellence throughout the client experience. Apply the principles and the scripts outlined in this book and you will be on your way to building your own 200+ file-per-year business.
You will increase your funding ratio!
You will increase your production!
The mantra of Volume 3: "File Complete!"
Customer ReviewsMost Helpful
By Sean R Humphries on 09-14-17
Mandatory reading for any Canadian mortgage broker
Dustan explains the strategy, tactics and scripts of his successful mortgage origination business. I found many of the ideas and information immediately applicable, and in many cases I cut and paste into my own email templates. I also own the paperback book as well. Thanks, Dustan!