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Publisher's Summary

Brian Tracy shares the most important principal for sales success he has discovered in 30 years of training more than 500,000 sales professionals in 23 countries.
Based on his detailed discussions with top salespeople and keen observations of their methods, these guidelines address both the inner and outer games of selling. Each chapter is dedicated to one principle, and all are time - and field - tested to boost sales and success.
Among them are Act as If It Were Impossible to Fail; Dedicate Yourself to Continuous Learning; Position Yourself as a Financial Improvement Specialist; Make Every Minute Count; Apply the 80/20 Rule to Everything; and Know How to Close the Sale.
©2003 Brian Tracy (P)2013 Gildan Media LLC
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Customer Reviews

Most Helpful
5 out of 5 stars
By Dominic on 06-22-16

All you need

This book was short, sweet, and to the point. I listen to and read books all the time but this one basically teaches you everything that the other sales books do, but in a very efficient amount of time! I highly suggest!

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2 of 2 people found this review helpful

1 out of 5 stars
By Robert on 09-25-16

His books overlap with repeated content

One of his books will suffice. Buying two I noticed that the same content is repeated again that is also in his others. He does not provide enough new information to justify the second purchase it's almost like a scheme on his part just changing alil here and there to claim it's another great learning experience when it's the same information placed at diff points in the chapters.

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1 of 1 people found this review helpful

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