• App Marketing

  • Top Mobile App Monetization and Promotion Strategies
  • By: R. L. Greene
  • Narrated by: Sam Slydell
  • Length: 1 hr and 25 mins
  • Unabridged
  • Release date: 09-25-17
  • Language: English
  • Publisher: Tru Nobilis Publishing
  • 5.0 (12 ratings)

Regular price: $6.95

Free with 30-day trial
Membership details Membership details
  • A 30-day trial plus your first audiobook, free
  • 1 credit/month after trial – good for any book, any price
  • Easy exchanges – swap any book you don’t love
  • Keep your audiobooks, even if you cancel
  • After your trial, Audible is just $14.95/month
Select or Add a new payment method

Buy Now with 1 Credit

By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.

Buy Now for $6.95

Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.

Publisher's Summary

Currently about two percent of all app developers can claim about 55 percent of all the revenue generated by apps each year. If you are looking for a way to break into this elite group, then App Marketing: Top Mobile App Monetization and Promotion Strategies is the book that you have been waiting for.
While the early days of the app business meant a gold mine of innovative software and cheap apps that made money hand over fist, today's environment is very different than it was a decade ago. That doesn't mean there isn't still money to be made, however, as the app industry is expected to rake in nearly $78 billion by the end of 2017.
Today's market is the most competitive the app game has ever been, which means in order to help your app rise to the top you are going to need to aggressively market it using every trick in the book. Luckily, this is the book and the tricks range from choosing the right business model to knowing the right types of platform specific strategies to take full advantage of the operating system you are releasing your app on. You will also learn tips and tricks related to finding the best ways of promoting your app and how to maximize your monetization options so that once you get your app out among the people, you stand the greatest chance of turning a profit as possible.
While the market may have changed since Apple first introduced the iPhone in 2007, the primary monetization strategies that were established early on are still in place. These are paid downloads, free downloads that are supported by ads, and free downloads that are supported via in-app purchases. Inside you will find strategies tailored to each of these business models that will allow you take on the competition head on and come out ahead in the bargain.
All it takes to make it big in the app marketplace is one really good idea. If you have that idea then all you need is the right marketing and you're on your way. So, what are you waiting for? Take control of your financial future today!
Inside you will find:


A detailed breakdown of every viable app business model and how to build a marketing plan around it
Tips for maximizing ASO and social media marketing
Half a dozen viable monetization strategies that will work with any type of business model or type of app
Specialized promotion tips for the most profitable types of apps
Pros and cons for both the iOS and Android market as well as how to successfully market your app in each market
And more....

©2017 Tru Nobilis Publishing (P)2017 Tru Nobilis Publishing
Show More Show Less

Customer Reviews

Most Helpful

By Iva Livingston on 12-14-17

Good to listen

I have recently started a new on-line business and this was useful. The author is clear and synthesizes best practices - I will use this book as a resource for sure

Read More Hide me

By Abufarims on 12-14-17

Worth it

The writer definitely understands the techniques that helps you to rank your app better in the stores. Definitely a must read for someone who is new to the ASO techniques

Read More Hide me
See all Reviews
© Copyright 1997 - 2017 Audible, Inc