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Customer ReviewsMost Helpful
By Anonymous User on 08-18-17
My New Favourite Book!
A frank, unflinching & honest account of what it takes to build a market leading independent business from scratch. A masterclass in both sales and marketing from Neville, full of common sense, contrarian investment gems and razor sharp business acumen. A rollercoaster ride with amazing achievements and truly dark times also.
Neville is a genuine national treasure and this book is a blueprint in how to succeed, not just in business but in life.
- Jon Gallagher
4 of 4 people found this review helpful
By jc on 07-18-18
I still don’t get it
I spent a few hours reading this before initially giving up. Beyond someone who clearly has a work ethic to beat anyone else’s, I didn’t find much else in it. I re-read the reviews and gave it another go as I had a long journey so time to kill and still no real negative comments of any kind.
The book is humorous in places and is inspirational for someone who has achieved so much but little to take away in terms of practical application, other than a few examples of how best to make the most of your money. As a management or customer related text (which I had hoped it would be), there was very little.
Sorry to be the outlier here. If you have lots of time on your hands and want a story of rags to riches, then this may be for you. But if you want an audiobook to learn practical steps of business devt, I’d look elsewhere.
1 of 1 people found this review helpful