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Publisher's Summary

"I became a life insurance salesman in London in May 1969 for the glamour, the fast cars, the groupies...the beautiful women who'd stop at nothing to buy life insurance. It's a very well-kept secret."
Thus begins Peter Rosengard's extraordinary account of his life so far and the endless adventures in which he made, lost, and remade a fortune; founded London's famous Comedy Store; discovered and managed some of the greats in stand-up comedy; turned an unknown boy band into a chart-topping sensation; and, from a cold call in a public phone box, sold the world's biggest ever life insurance policy for $100m - for which he is still celebrated in the Guinness book of records.
©2017 Peter Rosengard (P)2017 Peter Rosengard
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Critic Reviews

"Few careers outside show business have encompassed such vivacity, such bravado, such adulation, such immodest rewards- in short such sexiness." - Richard Askwith. The Evening Standard :ES Magazine
"If Peter Rosengard writes half as well as he talks, this is a work of genius. If he writes half as fast as he talks, you will have finished reading this before you started." (Howard Jacobson, Booker Prize winner)
"Peter Rosengard is quite, quite mad- but is also brilliant and funny and can sell anything to anyone. As many of us know to our cost." -John Lloyd, TV producer ( QI, Blackadder, Not the Nine o Clock News)
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Customer Reviews

Most Helpful

By Amazon Customer on 01-25-18

Amazing

Everyone should listen to this. It’s amazing! Essential listening about an amazing journey and incredible life.

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By Steve K on 12-03-17

Interesting Guy & Interesting Story

Never heard of the guy until now but really enjoyed his book. Good for anyone in sales, life insurance and / or with an interest in motivational books.

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