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Publisher's Summary

Al Davis was such a polarizing figure that people either admired or despised him. Most cared about what Davis thought on any issue, and he was captivating before an audience. Yet Davis rarely revealed much about himself, his philosophy and decision-making. Everyone knew of Davis and his catchy slogans, especially "Just Win, Baby". But no one knew much about the man. Everyone, it seemed, had a strong opinion about Davis, but precious few had enough information about Davis to proffer an informed description.
For the first time, people will receive an accurate, detailed portrayal of a man in the pantheon of notable sports figures of the 20th century, in a book chock-full of firsthand accounts from those who were present and played a role in many of the seminal moments in Davis illustrious career as the patriarch of the Raiders. Seldom is so much revealed about someone who went to such great lengths to perpetuate an aura of mystery, and control the nature and volume of information disseminated.
Bruce Kebric and Jon Kingdon have teamed with Steve Corkran to take listeners to a place long thought to be forbidden: Behind the Raiders Shield, for an unvarnished look at what it was like working for Al Davis.
©2017 Rather Be Feared Publishing Bruce Kebric, Jon Kingdon and Steve Corkran (P)2017 Rather Be Feared Publishing Bruce Kebric, Jon Kingdon and Steve Corkran
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Customer Reviews

Most Helpful
5 out of 5 stars
By Anonymous User on 05-18-18

Must Read for every Raider Fan!

Grew up loving the Raiders since witnessing Marcus Allen's remarkable 74-yard reverse run in Super Bowl XVIII. I was 5 years old and it was the first football game I recall watching as a kid....I've been a die-hard fan ever since.

The insider accounts detailed by Kebric, Kingdon, and Corkran gives all true Raider fans a glimpse of how it was to work with Mr. Davis- a true renegade, pioneer, and football legend that paved his own path to greatness. Firsthand accounts portray Mr. Davis' keen knack for talent, his success during his glory years, his ego, regrets, and weakness that saw the organization struggle years after SB XXXVII. If you ever asked yourself how and, more importantly, why decisions on personnel and club decisions were made...read this book as it may very well give you the peace you've always needed.

A great must-read for every Raider Fan!

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4 out of 5 stars
By Lancer 27 on 04-01-18

Crazier than I thought.

I knew Al marched to a different drummer, but this puts him past that into a saga of chaos. The typical NFL owner has had success in some type of business, but the Raiders were his business and it’s shocking to see the success in spite of the dysfunctional team headquarters.

I knew Jon Gruden was not going to re-up with the Raiders, he said that going into what ended up being his last year in Oakland. But reading this he was successful in spite of Al Davis not because of the support of Al Davis. Interesting how Al Davis takes the credit when things work, but passes the blame when it doesn’t .... football is the ultimate team game .... but watching your back in Oakland seemed to be the goal.

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Customer Reviews

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5 out of 5 stars
By Barry on 11-09-17

A must for Raiders Fans

Fascinating insight into the Raiders organisation written in a way that makes you feel like you're discussing the team over a few beers with a good friend.

As a fan from the UK it was often difficult to find in depth information/news on the Raiders growing up in the 90s and early 2000s. This book makes up for that, Even if it does enhance the depressing feeling of 'what could have been'.

Scott O'Dell does a brilliant job with the narration, truly making it feel like you're a fly on the wall during a chat amongst friends.

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