Sorted By Most Useful
By STUART YATES on 01-17-17
Just a collection of examples
4 lenses ideas is about 10 minutes of the book.
The rest of it is a dull set of example successful companies. The same company is often sited for each lense.
By PhoneDude on 07-20-15
A Great Prompt and Springboard
Would you recommend this audiobook to a friend? If so, why?
I would recommend the book as a thought-provoking delve into thinking and processes that we touch and use everyday to different extents. The book is recommended for those who are feeling that they've lost their "innovative edge" too. Realising and or remembering the cross-thinking skills will reinvigorate you and broaden your shrinking horizons.
What was one of the most memorable moments of The 4 Lenses of Innovation?
The case-study examples by their breadth are very helpful indeed. If you find inspiration from parallels and cross-overs, you'll find some here for sure.
Have you listened to any of Steven Roy Grimsley’s other performances? How does this one compare?
I haven't heard any other Grimsley's to compare
If you made a film of this book, what would be the tag line be?
Step outside of yourself