The Psychology of Selling

Customer Reviews

307 Ratings

Overall Ratings

  • 4.5 out of 5 stars
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5 out of 5 stars
By Greg on 04-04-16

A must listen!

Would you recommend this audiobook to a friend? If so, why?

I have wholeheartedly recommended this book to every single person I know in sales. Not only is Brian Treacy a very good reader, everything he says makes the utmost sense. I have listened to this 4 times now and I don't intend to stop anytime soon. My sales and personal life have become so much greater after listening to this audio book. I feel it is my duty to write a good review as a personal thank you to this man for what has been a life changing endeavour and what I can only describe as a wake-up call for me personally. Thanks Brian!

Who was your favorite character and why?


Did you have an emotional reaction to this book? Did it make you laugh or cry?

It made me realise my true potential, which is something that you cannot put a price on. This book is worth 1000 times the asking the price.

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5 of 5 people found this review helpful

5 out of 5 stars
By Cheryn on 03-17-17

Very useful book, will refer to many times

Great book, sales tips still apply now. Only downside is Brian Tracey's voice often comes across as a bit tinny (bad recording). However the content is great.

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3 of 3 people found this review helpful

5 out of 5 stars
By Mark F on 06-06-14

The "GO TO" Info for All Sales Professionals!

Would you listen to The Psychology of Selling again? Why?

I listen to this regularly as it always offers a fresh angle when thinking about different sales and marketing challenges or opportunities, as it allows you to apply the thoughts you have to each situation in a practical way... if that makes sense!?

What was most disappointing about Brian Tracy’s story?

Nothing.. You can't exactly call this a story!

What about Brian Tracy’s performance did you like?

Brian Tracy always gets to the point. Unlike many narrators or "how-to" info providers, he tends not to waffle unnecessarily. He sometimes has anecdotes but they are always relevant and never particularly long-winded or self promoting. I have many of Brain's other programs on good old fashioned tape as well as audio book and he always delivers in a brisk but encouraging and engaging way.

Was this a book you wanted to listen to all in one sitting?

You couldn't take this info in, in one go. The whole point and value of this particular program is its longevity and real-world practical application. Whatever situation you find yourself trying to deal with and regardless of product, following the advice here allows you to look at each situation with fresh eyes and ears and use some of the principals and strategies involved. I should know - I first bought this in tape format in the '90s and it's as relevant now as it was then, hence me repurchasing again in a kinder format!

Any additional comments?

If you are or want to be a Sales Professional, BUY THIS PROGRAM. Visit it many times whenever you need a fresh angle on a deal or just a kick in the pants to refocus and get motivated on whatever is on your plate right now. Once you get through the intro, you will then be able to look at all these approaches whenever you need to. You won't regret anything here - it's helped me selling for brands like Jaguar and Mercedes right up to multi-million pound boats and most importantly, selling "me"!

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5 of 8 people found this review helpful

5 out of 5 stars
By Ermal Pobrati on 07-14-18

Brilliant book

I wish I read this 10 years ago when I saturated my business. Is worth as gold

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5 out of 5 stars
By Amazon Customer on 05-23-18

great factual information and tips around sales.

great read, lots of information , tips to motivate and dominate your field. recommend definitely.

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5 out of 5 stars
By Stephen on 03-15-18

Inspiring Sales Book

As a new sales person this book really highlighted some key areas to improve with great suggestions.

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